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The
Anatomy of a Conspiracy Theory
The "Paul McCartney is dead" rumor is unique because
of the transformations it has gone through and the timing at which
it occurred. Originally spreading through the media as a rumor of
Paul's death, it turned into a conspiracy to fool the public into
buying Beatle records from an imposter Paul. Many of the conspiratorial
reasons for the alleged death cover up are completely business reasons
to prevent legal issues with the Beatle properties, but others go
into subliminal messages and public mind control to the take over
by a one world government.
Let's not go there.
The timing is interesting. The rumors started before the advent
of digital media. All the photos and recordings from 1967 are not
digital, though there are many because of the subject matter. The
Beatles were very popular, so there are many images available. The
problem is the images are mostly reprints and have been disregarded
by PID believers who say that the reprints have been recently altered
to look more like the Imposter. The only images accepted, therefore,
are original prints from before 1967.
Here is the catch.
Many images right after 1967, though vintage, are also thought
to be altered to make the imposter look more like Paul. Some of
the main images used to show this are album covers and publicity
shots. The only problem I see with this is that the images are probably
altered because they are publicity shots or staged for an album.
Of course they are altered. The airbrush had been used to alter
photographs for about 100 years! But here is the difference. Although
single sheet color film was invented in the 1930's, major breakthroughs
in color film processing came just after the mid 60's making it
cheaper and allowing more detail to be captured. Prior to this,
black and white film was mostly used due to it's higher availability,
cheaper processing, most magazines and newspapers only printed in
black and white anyway, the images in color films were not as sharp,
and the negatives were more perishable. But unfortunately, color
films revealed more blemishes and flaws in the images of the icons
of popular culture. It is not unreasonable to imagine publicity
and album photos being retouched in the 60's. Why does Paul look
like he has been retouched on the "Let It Be" cover? Perhaps
a graphic artist tried to make him look more like his younger, cuter
days? After all, this could help sell records to women. A popular
technique was to overexpose an area around the pupil of a subject
in a print. This would make their eyes appear more dilated. A dilated
pupil makes the subject appear more friendly.
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